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- Jun 25, 2024
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Grand Debut BYD Seal in Japan
Chapter 1: Unveiling the E-Sports Sedan
In the heart of Japan, where cherry blossoms bloom and innovation thrives, BYD Auto Japan made history. On a sunny June day, they introduced their third electric vehicle (EV) to the world—the BYD SEAL. This wasn't just any sedan; it was an e-sports sedan, poised to redefine the game.
The Grand Debut
On June 25, 2024, at 55 authorized BYD AUTO dealerships across the nation, the BYD SEAL stepped into the spotlight. Its sleek lines, electric soul, and promise of exhilarating performance captured the imagination of car enthusiasts and eco-conscious drivers alike.
Chapter 2: The Dueling Gradients
The RWD Contender: BYD SEAL
- Price Tag: At ¥5.28 million (approximately $33,100), the rear-wheel-drive BYD SEAL promised a thrilling ride. Its 82.56 kWh battery pack held the key to 640 kilometers of WLTC-mode range.
- Delivery Date: Come July's end, lucky buyers would embrace the future behind the wheel of this electric marvel.
The AWD Maverick: BYD SEAL AWD
- Price Tag: For those craving all-wheel-drive excitement, the BYD SEAL AWD awaited at ¥6.05 million (around $37,800). Its 575-kilometer range promised adventures beyond the ordinary¹.
- Delivery Date: August's end marked the arrival of this spirited companion.
Chapter 3: The Purposeful Quest
BYD's Mission
Why did BYD venture into Japan's mid-size sedan segment (the famed D-segment)? The answer lay in the BYD SEAL. Armed with cutting-edge battery tech, an advanced EV platform, and safety features that whispered reassurance, BYD aimed high. Their goal? To establish an unshakable position for the e-sports sedan, leaving tire marks on the road to recognition¹.
Chapter 4: The Limited Odyssey
The 1,000-Unit Saga
- Special Campaign Price: The first 1,000 buyers reveled in a special introductory price:
- BYD SEAL: ¥4.95 million
- BYD SEAL AWD: ¥5.72 million
- Initial Purchase Incentives: ETC drive recorders and e-passport support for charging infrastructure installation sweetened the deal.
Chapter 5: The Road Ahead
Test-Drive Caravans
- Nationwide test drives and exhibitions beckoned curious souls. Cities buzzed with anticipation as BYD showcased the BYD SEAL—not just a car, but a statement of electric prowess.